UPDATE: More on the increase in non-traditional family units

Earlier today (and often over the past few years), I have posted about the changing look of the American family.  Today, a story from CNN provides additional perspective—specifically on co-habitation vs. marriage—citing data from the Pew Research Center.  Click here to see the story.  

Implications:  If you cater to families, make sure you know what families look like in your city/region. 

Mike Anderson, for the Elm Street Economics consumer trends blog. A service of The Center for Sales Strategy, Inc.