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Monday, January 10, 2011

Safety complaints likely to be public knowledge soon

Consumer complaints received by the Consumer Product Safety Commission will be available for review on the web, barring any successful blockage from opponents of the service. That’s according to a story from the Washington Post. (Click here to read the full article.)

Implications: Even if political interest groups and/or manufacturers can delay the implementation of this new transparency, they will not stave-off transparency in an Internet world. Emboldened consumers are more vocal than ever, and talking through more channels than ever (think Angie’s List, Yelp, and the like).

Going forward, perhaps the desire to be “first to market” with a product innovation will be balanced by the need to conduct further safety and reliability research… instead of assuming the risk of a product not fully tested.

Mike Anderson

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