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Wednesday, May 4, 2011

Automotive sales gaining momentum

The car business has been enjoy a resurgence this year.  One example of the positive press comes from this recent story in the Los Angeles Times (click to link)

Implications:   There are likely more than a few factors contributing to this recent spike in sales (and if it keeps up, we’ll be referring to it as a trend, not just a spike).  Among them, increased employment and resulting consumer confidence, higher gas prices that have consumers looking for more efficient alternatives, and the pent-up demand that was created by the self-denial of the recent recession.

If you’re not a car dealer, do these issues play a role in your company, product or service?

Mike Anderson, for the Elm Street Economics consumer trends blog. A service of The Center for Sales Strategy, Inc.

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