Implications: We saw a similar device featured many years ago at the Food Marketing Institute’s exposition in Chicago (I think it was 2005). In that case, one needed a USB jump drive to load software on their home computer… allowing the consumer to create a shopping list and retrieve coupons in similar fashion. Now, technology has made all of that possible through the cloud.
In what ways might emerging technology change the way people shop your category? Someone is thinking about it. It might as well be you.