I’m surprised if the Iconoculture newsletter doesn’t have at least one golden nugget each week. I wasn’t let down this week: Click here to see their take on Mom Caves.
Implications: Last year, we put an office and a family room into the previously unfinished lower level of our home. Because of the stone fireplace, the flat screen TV, and bold floor tiles, friends started kidding me about having a man cave. But after I moved in, we turned the area that was my office into a place where my wife could do some quiet reading, scrap-booking, or some office work of her own (I often refer to my wife as the CFO of the household). In hindsight, the loft became her Mom Cave. I thought the idea was a bit unique… but it turns our we were just moving with others along a trend line.
What do you sell that might complement that place she calls her very own? Furniture, accessories, an i-Pad or laptop? How about DVD boxed sets, a book, or something tasty?
For every trend, there is a counter-trend… or consequential trends that sprout in all directions. This story was a fun reminder of that.
Mike Anderson
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