Implications: Smart companies will watch for ways to serve a multi-generational household, and the increasing number of consumers who are living in a non-traditional family environment.
Friday, November 4, 2011
UPDATE: Boomerang kids
Observation: Earlier today, I posted a story about adult children living with their parents (see the posting immediately below). Well, I happened across another CNN-Money story that suggests as many as 85% of college seniors planned to move back home after graduation. Click here to see it.