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Friday, November 4, 2011

UPDATE: Boomerang kids

Observation:  Earlier today, I posted a story about adult children living with their parents (see the posting immediately below).  Well, I happened across another CNN-Money story that suggests as many as 85% of college seniors planned to move back home after graduation.  Click here to see it.

Implications:   Smart companies will watch for ways to serve a multi-generational household, and the increasing number of consumers who are living in a non-traditional family environment.

Mike Anderson, for the Elm Street Economics consumer trends blog. A service of The Center for Sales Strategy, Inc.

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