Consumer technology played a significant role in 2011 holiday shopping season

Observation:  An analysis by Ipsos illustrates just how much people used their mobile devices and online shopping to solve their holiday needs.  Click here to see the press release.

Implications:   Reports like this help remind us that people always appreciate the opportunity to save not just money… but time.

Mike Anderson, for the Elm Street Economics consumer trends blog. A service of The Center for Sales Strategy, Inc.