Implications: Cost savings was one of the things that drove many consumers to dine at home more often during the recession. If prices continue to climb, it will be interesting to watch whether the practice becomes less attractive. (Could restaurants benefit?)
This is an important category to watch because food prices influence the amount of income that is left for other more discretionary purchases.
s fun to watch all the forecasts this time of year… and try decide which will come to fruition and which will not. If the holiday season finds you with a few minutes to think about it… you might ask, “How are my customers different this year than they were two or three years ago? Are they same people, or am I selling to a different pool of prospects? Do these people have the same needs that they used to have?”