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Thursday, February 16, 2012

Open mike night… for cooks?

Observation:  In a world where even The Food Network is deploying a reality TV strategy, it was only a matter of time before actual restaurants gave aspiring chefs the chance to cook for the crowd.  See this story from today's Springwise newsletter (click to link) about a restaurant in Paris that’s giving everyday people the chance to show their stuff. 

Implications:  Love it.  Why not the same approach for a home improvement store?  Stylist?  Fashion designer?  All kinds of retail could take advantage of this approach as a creative way to connect with consumers and connoisseurs alike. 

Mike Anderson, for the Elm Street Economics consumer trends blog. A service of The Center for Sales Strategy, Inc.

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